[PDF] [EPUB] The Apple Experience: Secrets to Building Insanely Great Customer Loyalty Download

[PDF] [EPUB] The Apple Experience: Secrets to Building Insanely Great Customer Loyalty Download by Carmine Gallo. Download The Apple Experience: Secrets to Building Insanely Great Customer Loyalty by Carmine Gallo in PDF EPUB format complete free.

Brief Summary of Book: The Apple Experience: Secrets to Building Insanely Great Customer Loyalty by Carmine Gallo

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Apple Stores earn more money per square foot than any other retailer. At the core of Apple’s success and intense customer loyalty, however, aren’t just “Insanely Great” products, but great people who are informed, empowered, and motivated to deliver an unbeatable customer experience. In The Apple Experience, internationally bestselling author Carmine Gallo details the principles and practices behind this total commitment to the customer and explains how your brand can achieve outstanding results by delivering this same high standard of service. Carmine Gallo interviewed professionals at all levels who have studied Apple, and he spent hundreds of hours observing the selling floor in Apple’s retail space and learning about Apple’s vision and philosophy. Using insights and data from these sources, he breaks down Apple’s customer centric model to provide an action plan with three distinct areas of focus: * Inspire Your Internal Customer with training, support, and communications that create a “feedback loop” for improving performance at every level * Serve Your External Customer with irresistible brand stories and dedicated salespeople who embody the APPLE five steps of service — Approach, Probe, Present, Listen, End with a fond farewell * Set the Stage by ensuring that no element is overlooked in creating an immersive retail environment where customers can see, touch, and learn about your products With The Apple Experience, you can improve the return on your investment in retail by adding real value to every customer interaction. Better still, any business that deals with people — employees or customers — can adopt the techniques to achieve Apple-like market dominance by enriching lives, building loyalty, and reimagining the customer experience.

The Apple Experience: Secrets to Building Insanely Great Customer Loyalty by Carmine Gallo – eBook Details

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• Full Book Name: The Apple Experience: Secrets to Building Insanely Great Customer Loyalty
• Author Name: Carmine Gallo
• Book Genre: Apple, Business, Entrepreneurship, Management, Nonfiction
• ISBN # 9780071793208
• Date of Publication: 2012-3-1
• PDF / EPUB File Name: The_Apple_Experience__Secrets_to_Building_-_Carmine_Gallo.pdf, The_Apple_Experience__Secrets_to_Building_-_Carmine_Gallo.epub
• PDF File Size: 1.7 MB
• EPUB File Size: 680 KB

[PDF] [EPUB] The Apple Experience: Secrets to Building Insanely Great Customer Loyalty Download

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